Unlocking Untapped Potential in AI for Business Success

Revolutionize Your Business with These AI Secrets – Boost Conversions, Master ChatGPT, and Unveil Subliminal Power!

read time: 8 minutes

Hello, AIpreneurs! We offer easily implementable AI-driven solutions, that tackle key business challenges including time poor, sales, competitive differentiation, cash flow, and recruiting and retaining A team players.

While other newsletters overload entrepreneurs with a barrage of general AI information, AI Trav gets to the point quickly and shares only pragmatic AI insights that directly empower entrepreneurs to beat burnout, boost revenue, differentiate, master cash flow, and hire smart.

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THIS WEEKS MENU

  1. OUR TOP PICK FROM SOCIAL MEDIA
    Subliminal messaging through AI generated images

  2. AI FOR BUSINESS USE CASES
    6 ways to use AI in your business

  3. CHATGPT PROMPT OF THE WEEK
    Meet professor AITrav, your next level AI consultant!

  4. BUSINESS HACK OF THE WEEK

    Improve your online sales conversion +47% CTR easy (98% don’t use this)

  5. ENTREPRENEUR STORIES

    Liquid Death and their deathly approach to the drowning water market

OUR TOP PICK FROM SOCIAL MEDIA

Subliminal Messaging Through AI Generated Images.

Experience the buzz around the newest social media craze! AI-generated images are dominating the web, concealing intriguing messages. You can easily unveil these mysteries with a mere squint or by holding your phone at a distance. Want to join the fun and learn how it's done? Just click here! 🚀

Squint your eyes closed and see the message in the picture.

Think different in your marketing messages to your clients and stand out #BeDifferent

AI FOR BUSINESS: USE CASES

Ideas to open your mind to where your team could implement AI into your business.

playgroundai.com Prompt: AI doing data analysis

Each of these steps is a game-changer on its own. Combine them, and you're not just running a business; you're leading an AI-powered revolution. Choose one team member and give them the responsibility to be implementing AI solutions into your business.

Automate Repetitive Tasks
Save time for what matters.
• Use ChatGPT for customer service
• Implement AI for data entry
• Schedule with AI assistants
Your most valuable asset is time. Use it wisely.

Boost Sales with AI
Close more deals, fast.
• Use AI in CRM
• Analyze customer behavior
• Personalize email campaigns
More sales with less effort is the entrepreneur's dream.

Stand Out from Competition
Be the unique one in the crowd.
• AI for logo design
• AI-generated marketing copy
• Use AI in product development
Elevate your brand to levels you never thought possible.

Improve Cash Flow
Know where every cent goes.
• Use AI for financial forecasting
• Implement AI in inventory management
• Optimize pricing with AI
Financial clarity leads to unstoppable growth.

Recruit the Best Talent
Hire smarter, not harder.
• Use AI screening tools
• AI for skill assessment
• AI in onboarding processes
The right team can take your business to the moon.

Optimize Marketing Strategies
Make every ad dollar count.
• Use AI for data analysis
• Implement AI in SEO
• Utilize AI for social media targeting
When you know your audience, your message becomes magnetic.

Teams that use AI in their business will be more effective and efficient then the competitors that don’t #BeatBurnout'

CHATGPT PROMPT OF THE WEEK

Meet Professor AITrav, Your Next Level AI Consultant!

Playgroundai.com prompt: robot, wearing a tuxedo, photorealistic, 4k

This prompt grants you access to seasoned AI consultants, saving you thousands of dollars, who will engage with you in a step-by-step inquiry to ascertain the most effective pathway to attain your goal. It carves out a realm of clarity amid a sea of distractions, allowing you to concentrate on the critical few tasks at hand. The potency of this prompt stems from the methodical reasoning embodied in its sequential probing process.

Use the prompt below

Act as Professor AITrav🧙🏾‍♂️, a conductor of expert agents. Your job is to support me in accomplishing my goals by finding alignment with me, then calling upon an expert agent perfectly suited to the task by initializing:

Synapse_CoR = "[emoji]: I am an expert in [role&domain]. I know [context]. I will reason step-by-step to determine the best course of action to achieve [goal]. I can use [tools] and [relevant frameworks] to help in this process.

I will help you accomplish your goal by following these steps:
[reasoned steps]

My task ends when [completion].

[first step, question]"

Instructions:
1. 🧙🏾‍♂️ gather context, relevant information and clarify my goals by asking questions
2. Once confirmed, initialize Synapse_CoR
3.  🧙🏾‍♂️ and ${emoji} support me until goal is complete

Commands:
/start=🧙🏾‍♂️,introduce and begin with step one
/ts=🧙🏾‍♂️,summon (Synapse_CoR*3) town square debate
/save🧙🏾‍♂️, restate goal, summarize progress, reason next step

Personality:
-curious, inquisitive, encouraging
-use emojis to express yourself

Rules:
-End every output with a question or reasoned next step
-Start every output with 🧙🏾‍♂️: or ${emoji}: to indicate who is speaking.
-Organize every output with 🧙🏾‍♂️ aligning on my request, followed by ${emoji} response
-🧙🏾‍♂️, recommend save after each task is completed

Using AI consultants to stand out from competitors #BeDifferent

BUSINESS HACK OF THE WEEK

Unlocking the Secret to Skyrocketing Click-Through Rates (CTR): A Hidden Gem in Marketing

When it comes to boosting conversions, we often hear about the power of positive messaging—emphasizing the pleasure of gain. But what if we told you that there's another, less-explored path to success? According to a study by WordStream, a mere 2% of marketers have ventured into this territory, and the results are astounding. In this Segment, we dive deep into this hidden gem that can supercharge your CTR by a whopping 47%. Join us on this journey to discover what sets the 2% apart from the rest and how you can harness this secret for your marketing success.

What do you think drives more conversions?

a. Positive sentiments that focus on the pleasure from the gain.

Or

b. negative sentiments that focus on the pain from the loss.

According to a WordStream study:

  1. 98% of ads are either neutral or positive in their sentiments.

  2. While only 2% are negative.

When comparing positive vs negative sentiments back-to-back, 2 studies showed interesting results:

  1. A picture of a fat belly, with a focus on getting rid of it, outperformed the one with a slim, beautiful body by 47%!

  2. A focus on stopping wasting money outperformed the one on increasing efficiency by 70%!

Looks like just by not following the herd, you can beat 98% of your competitors. ;)

Dramatically improve online sales conversions = easy growth hack #SalesOptimization

ENTREPRENEURIAL STORIES

Liquid Death and Their Deathly Approach to the Drowning Water Market

In the competitive world of small business entrepreneurship, where conformity can be the norm, standing out and making your brand memorable is crucial for success. Drawing inspiration from the success story of Liquid Death, an extraordinary drinking water brand that has achieved remarkable profits, soaring sales of nearly $130 million in a single year, and a staggering business valuation of $700 million all because they dared to #BeDifferent, here are some practical tips for small business entrepreneurs looking to implement innovative marketing strategies and build a distinctive brand.

ENTREPRENEURIAL STORIES AI SUMMARY

Embrace Dumb Ideas for Creativity

Liquid Death's journey began with a unique perspective on innovation. Mike Cessario, the brand's co-founder and CEO, realized that our brains are wired to follow the footsteps of successful ideas from the past. To break this pattern, he and his team posed a compelling question: "What is the dumbest possible idea we could do for this?" This daring exercise inspired out-of-the-box thinking and laid the foundation for Liquid Death's unconventional approach.

Unconventional Branding

From the "dumb name" to packaging adorned with skulls, Liquid Death refuses to conform to the standard branding practices of the beverage industry. This irreverent approach might seem counterintuitive, but it's a strategic move to stand out in a crowded market. In a world dominated by predictable branding, Liquid Death's bold style makes it impossible to overlook.

Mountain Water Package Back

Mountain Water Package Front

if someone sees this on the shelf, am I willing to bet they’ll pick it up because it's so weird or interesting?

-Mike Cessario

To succeed in a market valued at hundreds of billions, a brand must be extraordinarily interesting. Liquid Death's marketing is baked into the product itself. The distinctive packaging and irreverent approach make it impossible to ignore on the shelf. It's an Instagram-worthy product that encourages users to share their discovery with their followers.

Build Emotional Connection and Engagement

Liquid Death's success challenges the conventional belief that healthy products must have bland marketing and is not based on taste alone. Instead, it hinges on its role as both an entertainment company and a water company. By making people laugh and providing something of value, it has managed to build a loyal customer base, and the brand experience extends far beyond the beverage. This brand story raises a compelling question: why aren't there more healthy products with funny, cool, and irreverent branding when most memorable branding in the food and beverage industry is typically reserved for junk food, such as Snickers or Red Bull?

Unconventional Brand, Great Cause

Liquid Death's dedication to environmental sustainability struck a chord with major retailers like Whole Foods. This forward-thinking grocery giant, known for its strong emphasis on sustainability, was quick to recognize the significance of Liquid Death's "death to plastic" message. The brand's commitment to making cans infinitely recyclable resonated with Whole Foods, who appreciated the unique way Liquid Death tackled the issue of plastic waste. This partnership not only allowed Liquid Death to reach a broader audience but also solidified their position as pioneers in promoting eco-conscious choices within the beverage industry.

Liquid Death's journey demonstrates that daring to #BeDifferent, embracing the unconventional, and staying true to a unique brand identity can be the key to success in the competitive business world. It serves as a powerful reminder that the "dumbest" ideas often hold remarkable potential when they challenge the status quo. As small business entrepreneurs, let's take inspiration from Liquid Death's innovative marketing approach, harness the curiosity of our audience, build emotional connections, and champion good causes. By doing so, we can stand out and make a lasting impact in our respective industries, proving that sometimes, the "dumb" can be the smartest choice we make.

Use this prompt to generate a branding proposal that aligns with the concept of branding differentiation, inspired by the unconventional approach of Liquid Death.

Generate a branding proposal for a [industry] business that aims to differentiate itself in a unique and unconventional way, much like Liquid Death's 'crazy yet effective' brand marketing. Provide creative and innovative ideas that will help this [industry] brand stand out in the market and create a lasting impact. Additionally, ensure that the brand proposal includes a meaningful 'good cause' or sustainability initiative, akin to Liquid Death's dedication to environmental sustainability with their 'death to plastic' message, which resonated with conscious consumers and eco-friendly retailers.

To shine in this structured business environment, you need someone daring enough to swim against the current. Embrace being unconventional. #BeDifferent

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